A Field Study on the Effectiveness of Strategic Intelligence on Decision- Making Process at Saudi Insurance Companies Operating in Jeddah

Authors

  • د. خالد محمد عبد العزيز أبو الغنم

Keywords:

Strategic intelligence, decision- making, Jeddah, Saudi Insurance Companies, prospective and vision, partnership

Abstract

The aim of this study is to analyze the effect of strategic intelligence on

decision- making effectiveness in the Saudi insurance companies operating

in Jeddah. A questionnaire was developed and distributed to 240 employees

representing the study sample. 185 questionnaires were recollected. SPSS

program used to conduct variance in addition to Multiple Regression and

Stepwise Multiple Regression Analysis. The study revealed that there was

a strong statistical impact of strategic intelligence and its dimensions

(Prospective vision, systemic thinking, partnership, and intuition) on decisionmaking

effectiveness dimensions (problem identification, development

of alternatives, choosing a suitable alternative, and implementation and

follow- up) . The study recommended insurance companies to concentrate

on the elements of strategic intelligence and decision- making effectiveness.

The results of the study showed the importance and the effect of strategic

intelligence on decision- making effectiveness. The study recommended

researchers to conduct further studies on business intelligence and artificial

intelligence and show their relationship to the satisfaction of the customers

and companies competitiveness.

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Published

2017-05-17

How to Cite

أبو الغنم د. خ. م. ع. ا. (2017). A Field Study on the Effectiveness of Strategic Intelligence on Decision- Making Process at Saudi Insurance Companies Operating in Jeddah. Al-Quds Open University for Administrative & Economic Research & Studies, 2(5). Retrieved from https://journals.qou.edu/index.php/eqtsadia/article/view/298

Issue

Vol. 2 No. 5 (2016): المجلد الثاني، ع(5)، رمضان 1437هـ/حزيران 2016م

Section

الأبحاث

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